- Docente: Umberto Lago
- Credits: 6
- SSD: SECS-P/08
- Language: English
- Teaching Mode: Traditional lectures
- Campus: Rimini
- Corso: Second cycle degree programme (LM) in Business Administration and Management (cod. 8842)
Learning outcomes
The course focuses on the analysis of the most important theories in Strategic Management. At the end of the course, students will be able to analyse a competitive arena, to identify resources and core competences of a firm, to structure make or buy decisions, to discuss diversification choices. They will have a comprehensive view of strategic choices and tools.
Course contents
- The business model canvas
- Competitive Strategy: the Harvard school
- Competitive Strategy: the Resource-based view
- Networks, trust and economic gain
- Make or buy decisions
- Corporate Strategy
Readings/Bibliography
There si no text but a collection of academic and business articles. The list of readings will be made available to students during the first lesson.
Teaching methods
Traditional lectures, analysis of cases, of magazine and journal articles.
Assessment methods
Written exam with a multiple choice section and an open question/exercise.
Group work finalized to prepare and present a business case.
Teaching tools
Traditional lectures, analysis of cases, reading of articles, videos.
Office hours
See the website of Umberto Lago