- Docente: Vincenza Odorici
- Credits: 6
- SSD: SECS-P/08
- Language: Italian
- Teaching Mode: Traditional lectures
- Campus: Bologna
- Corso: Second cycle degree programme (LM) in Business Administration (cod. 0897)
Learning outcomes
The course aims to develop a critical understanding of the
international strategies of the firms, with particular attention to
entry choices and the internationalization of different value chain
activities.
Course contents
- The competitive dynamics of global markets
- The theoretical frameworks on firms' internationalization
- The competitive advantage in international business
- The international strategies
- The entry strategy in the international market
Readings/Bibliography
The reading list will be communicated at the beginning of the
course.
Teaching methods
- Frontal lessons
- Case study analysis and discussion
- Work group
- Entrepreneurs and managers presentation
Assessment methods
Course assessment consists:
- for students attending class, in group work and final written examination with essay-style questions
- for students not attending class, in a written examination with
essay-style questions on recommended reading and a case
study.
Office hours
See the website of Vincenza Odorici