78359 - TOURISM POLICY AND PLANNING

Scheda insegnamento

SDGs

L'insegnamento contribuisce al perseguimento degli Obiettivi di Sviluppo Sostenibile dell'Agenda 2030 dell'ONU.

Città e comunità sostenibili Consumo e produzione responsabili

Anno Accademico 2019/2020

Conoscenze e abilità da conseguire

The course aims to explain the function of policy-making and planning in tourism by providing key concepts of tourism economics and governance of tourist destinations, and comparing and contrasting different national approaches of tourist policies. By the end of the course, students should be able to apply the basic tools of tourism policy and planning to a variety of international tourist destinations as well as to analyse situations and evaluate feasible solutions.

Programma/Contenuti

1. Tourism Planning (Prof. Alireza Naghavi - From 18 September to 3 October 2019)

- Introduction to Tourism Planning (Wednesday 18 September 2019)

- Tourism Demand (Thursday 19 September 2019)

- Long-run strategic development (Wednesday 25 September 2019)

- Information Coordination (Thursday 26 September 2019)

- Destination Market Organizations (Wednesday 2 October 2019)

- Pricing (Thursday 3 October 2019)

2. Tourism Policy (Prof. Paolo Figini - From 10 October to 5 December 2019)

- Introduction to Tourism Policy: goals and instruments of economic policies (Thursday 10 and Wednesday 16 October 2019)

- The provision of Public goods in tourism (Thursday 17 and Wednesday 23 October 2019)

- Taxation in tourism (Wednesday 13 and Thursday 14 November 2019)

- Externalities in tourism (Wednesday 27 and Thursday 28 November 2019)

- Environmental and Social sustainability of tourism (Wednesday 4 and Thursday 5 December 2019)

3. Country Case Studies on Tourism Policy and Planning (Prof. Alireza Naghavi - 20/21 November and 11/12 December 2019)

Testi/Bibliografia

G. Candela and P. Figini, "The Economics of Tourism Destinations", Springer, 2012.

Metodi didattici

During the 60 teaching hours, respective arguments will be confronted in the order indicated in the program. After introducing the underlying theory behind the topics covered, presentation of country case studies, relevant exercises, will be carried out.

Modalità di verifica dell'apprendimento

The course will include exercises (15%), group project presentation (35%), a final examination (50%).

Strumenti a supporto della didattica

Lectures, exercises, presentations.

Orario di ricevimento

Consulta il sito web di Alireza Jay Naghavi

Consulta il sito web di Paolo Figini