Zarrin Mahdizadeh
Curriculum vitae e dichiarazione altri incarichi ex D.lgs. n.33/2013

 

Present position

Ph.D. Candidate - Management, University of Bologna, Italy.

 

Educational background

2023 Seasonal School ‘Mediation, Moderation, and Conditional Process Analysis I ’, GSERM, St.Gallen, Switzerland.

2022 Seasonal School ‘Digital Transformation Series:Your Disruptive Advantage in the Digital Economy’, Vrije Universiteit Amsterdam, Netherlands.

2015 Master in International Business Management, University of Tabriz, Iran.

Master Thesis: 'surveying the impact of market orientation on creating superior value for the customers with the mediating role of innovation and marketing capabilities'

2012 Bachelor in Economics, University of Tabriz, Iran.

 

 

Conferences

Mahdizadeh, Z., Tuan, A., Scarpi, D. (2023). "How does Corporate Sociopolitical Activism (CSA) Affect Consumers' Purchase Intention? A self-congruity Perspective". XX SIM Conference, Florence, Italy.

Faryabi, M., Fazlzadeh, A. & Mahdizadeh, Z. (2015). "Survey of the impact of market orientation on creating superior value for customer." International Tools and Techniques Conference, Tehran, Iran, 2015.

Mahdizadeh, Z. "New approaches to evaluating customer value in management research." The first national novel approaches of business management Conference, Tabriz, Iran, 2015.

 

Academic Project

Measuring customer based brand equity (CBBE) in the Iranian service sector of mobile network operators, Asadzadeh, A. , Mahdizadeh, Z. Summer 2017.