- Docente: Marco Corsino
- Credits: 8
- SSD: SECS-P/08
- Language: Italian
- Teaching Mode: Traditional lectures
- Campus: Rimini
- Corso: First cycle degree programme (L) in Business Economics (cod. 8848)
-
from Sep 20, 2022 to Dec 09, 2022
Learning outcomes
This course offers students the theoretical instruments to study and understand the sources, types, and impact of innovation. At the end of this course, students will be able to: assess the critical aspects related to technological innovation, organizational innovation, and management practices; manage the innovation process by identifying the critical success factors; implement the mechanisms which allow the protection of tangible and intangible resources involved in the innovation process.
Course contents
PART 1. INDUSTRY DYNAMICS OF TECHNOLOGICAL INNOVATION
Sources of innovation
Types and patterns of innovation
Standards battles, modularity, and platform competition
Timing of entry
PART 2. FORMULATING TECHNOLOGICAL INNOVATION STRATEGY
Defining the Organization’s Strategic Direction
Choosing Innovation Projects
Collaboration strategies
Protecting innovation
PART 3. IMPLEMENTING TECHNOLOGICAL INNOVATION STRATEGY
Organizing for innovation
Managing the new product development process
Managing the new product development team
Crafting a deployment strategy
Readings/Bibliography
Schilling M.A., Izzo F. 2022. Gestione dell'innovazione, V Edizione. McGraw-Hill Education: Milano
Teaching methods
Lectures, individual work to carry out in class, teamworks
Assessment methods
Exam enrolment
Registration to the exam is compulsory: students must register through the platform AlmaEsami in the time window (15 days) during which registrations are open. Students not registered in AlmaEsami will not be admitted to the exam. The teacher will not take into account requests of registration received after the deadline of the enrolment period.
Structure of full exam:
- Written exam (to be held in the Lab)
- 30 multiple-choice questions
- Time available: 35 minutes
- Each correct answer assigns 1 point
Evaluation grid
<18 Insufficient
18-23 Sufficient
24-27 Good
28-30 Great
30 cum laude Excellent
To pass the exam students must correctly answer at least 18 questions.
Grade rejection
Students can reject the grade obtained at the exam only once. To this end, he/she must email a request to the instructor within the date set for registration. If the grade is rejected, the student must retake the full exam. The instructor will confirm reception of the request within the same date.
Teaching tools
Tools available through the platform"Virtuale"
Office hours
See the website of Marco Corsino