- Docente: Sabrina Pedrini
- Credits: 9
- SSD: SECS-P/06
- Language: English
- Teaching Mode: In-person learning (entirely or partially)
- Campus: Bologna
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Corso:
Second cycle degree programme (LM) in
LANGUAGE, SOCIETY AND COMMUNICATION (cod. 0982)
Also valid for Second cycle degree programme (LM) in Language, Society and Communication (cod. 8874)
Learning outcomes
The course aims to examine the logic of the operation, management problems, economic and financial, production processes, distribution and consumption of products and services in the areas of artistic and cultural heritage and creative industries. At the end of the course the student: - explores the relationship between art and the economy starting from the role that creativity and culture have in the definition of the value chain of the product and the contemporary in the buying and consumption - knows the characteristics of enterprises cultural and economic reasons of? public intervention in the sector and analyzes the major markets of the arts and culture (goods and cultural heritage, visual arts, performing arts, cultural industries) - reflects on the potential of culture as a factor of local development, with particular attention to the role of cultural organizations and events in urban regeneration, in a perspective of place marketing, social inclusion, attracting tourists and providing opportunities for cultural production and consumption.
Course contents
The course addresses the issues of economy typical of cultural markets, focusing on the relationship between artistic and cultural contents and economic system. After an introduction about the characteristics of micro-economic production and consumption of cultural products, will be taken in analyzing the different industries and the market in Italy and in Europe. Will be a space dedicated to the analysis of profit and non-profit markets, about social responsibility in the field of culture and cultural fund-raising. Finally, we will analyze the processes of value creation and value-based cultural creativity, and the role of culture for economic and social development of a country.
Readings/Bibliography
Attending the course: the material will be provided during the course and will be given the opportunity to sustain partial tests.
Not attended the course: Richard E. Caves, Creative Industries, Harvard University Press, latest edition available
Teaching methods
Lectures
Assessment methods
Written exam at the end of the course
Office hours
See the website of Sabrina Pedrini