Abstract
InnoXenia addresses the challenge of enhancing the innovation capacity of Adriatic Ionian stakeholders with reference to the tourism sector, a sector of strategic importance for growth and employment in the area, towards establishing a regional innovation system for tourism. To this end it will formulate Adriatic Ionian Tourism Technology Platform (AITTP) aiming at the creation of a transnational networked tourism community in the macroregion comprising different stakeholders of the quadruple helix. The delivery of a Tourism Innovation Observatory (TIO) equipped by a Tourism Innovation Decision Support System (TIDSS) will enable AITTP to benchmark the impact of innovation interventions on the competitiveness and sustainability of tourism destinations, structures and services. Based on this benchmarking and a wide consensus building in the area, AITTP will deliver a Strategic Agenda on Innovation in Tourism identifying a vision for the tourism sector in ADRION, along with an action plan comprising policy recommendations and investment guidelines to be uptaken by policy makers and private enterprises. Coordination of AITTP with EUSAIR and RIS3 strategies in the area will be also sought. AITTP technology transfer among the resulting networked tourism community and capacity building / capitalization towards policy makers and the business world will enhance the overall innovation potential of the area developing a regional innovation system for tourism. Local, regional, national and macroregional scenarios for tourism development addressing competitiveness and sustainability though innovative interventions, will be made possible, stimulating a paradigm shift in tourism policies and investments to the benefit of both tourism territories and businesses. InnoXenia quite innovative and novel approach requires a sound critical mass of stakeholders in order for its results to be meaningful for the macroregion, thus mandating a transnational approach. InnoXenia attraverso l’istituzione di un sistema d’innovazione turistica regionale , pone la sfida di migliorare la capacità d’innovazione dell’area Adriatica e Ionica, con riferimento al settore turistico che, in tale area, riveste un ruolo strategico per la crescita e la possibilità d’impiego. Nascerà la piattaforma AITTP - Adriatic Ionian Tourism Technology Platform, per la creazione di una rete di comunità transnazionale nelle macroregioni comprendenti diversi portatori d’interesse della “quadrupla elica”. La diffusione del TIO – Tourism Innovation Observatory, supportato dal TIDSS- Tourism Innovation Decision Support System, permetterà all’ AITTP di monitorare l’impatto degli interventi d’innovazione sulla competitività e sostenibilità delle destinazioni, delle strutture e dei servizi del turismo. AITTP produrrà una “Strategic Agenda on Innovation in Tourism”, identificando una vision per il settore turistico in ADRION, insieme ad un piano d’azione contenente raccomandazioni politiche e linee guida d’investimento, destinato ai decisori politici e gli operatori privati. Si cercherà anche la collaborazione tra AITTP e le strategie locali EUSAIR e RIS3.
Project details
Unibo Team Leader: Cristina Bernini
Unibo involved Department/s:
Centro di Studi Avanzati sul Turismo
Coordinator:
Anaptixiaki Etairia Peripherias Ditikis Ellados Anonimi Etairia Ota-Olimpiaki - Development Company Of The Region Of Western Greece Sa(Greece)
Other Participants:
ALMA MATER STUDIORUM - Università di Bologna
(Italy)
Consorzio Punto Europa Teramo
(Italy)
Regionalna razvojna agencija Zeleni kras, d.o.o-Green Karst Ltd
(Slovenia)
Grad Mostar-City of Mostar
(Bosnia And Herzegovina)
Athina-Erevnitiko Kentro Kainotomias Stis Technologies Tis Plirofoforias, Ton Epikolnonion Kai Tis Gnosis-Imis Athena Research And Innovation
(Greece)
Institution for development of competence, innovation and specialization of Zadar County-Ustanova za razvoj kompetencija, inovacija i specijalizacije Zadarske zupanije
(Croatia)
Fondi Shqiptar i Zhvillimit-Albanian Development Fund
(Albania)
Total Eu Contribution: Euro (EUR) 896.911,50
Project Duration in months: 15
Start Date:
01/01/2018
End Date:
31/03/2019
Cordis webpage
Project website
This project contributes to the achievement of the Sustainable Development Goals of the UN 2030 Agenda.
