71666 - Sociology of Fashion

Course Unit Page

  • Teacher Eleonora Chiais

  • Credits 6

  • SSD SPS/08

  • Teaching Mode Traditional lectures

  • Language Italian

  • Campus of Rimini

  • Degree Programme First cycle degree programme (L) in Fashion Cultures and Practices (cod. 9064)

  • Course Timetable from Apr 21, 2022 to May 20, 2022


This teaching activity contributes to the achievement of the Sustainable Development Goals of the UN 2030 Agenda.

Sustainable cities Responsible consumption and production

Academic Year 2021/2022

Learning outcomes

At the end of the course the student is expected to acquire the basic information on the evolution of fashion from the distinctive practice of the European bourgeois class to a medium of mass communication. The course explores the different social, cultural, economic and political meanings associated with fashion.

Course contents


  • Why is fashion always in fashion?
  • Fashion and sociology: which is the relationship?
  • Fashion and inter/intra cultural translation

From social sciences to fashion studies

  • Fashion and anthropology
  • Fashion and psychology
  • Fashion and semiotics
  • Fashion and cultural studies
  • Fashion studies: the interdisciplinary approach

Fashion marketing

Fashion and contemporaneity

  • Deseasonalization: fast fashion, slow fashion, vintage
  • Sustainable fashion


S. Segre Reinach, La moda. Un'introduzione, Laterza: Roma-Bari 2010.

P. Calefato, La moda e il corpo. Teorie, concetti, prospettive critiche, Carocci editore: Roma, 2021 (chapters 6, 7, 8, 9, 10, 11, 12 --> pages from 97 to 206).

Teaching methods

Theoretical lessons by the teacher; targeted research on current topics.

Assessment methods

Final written test; questions in "multiple choice" mode; no penalty for mistaken answers.

Teaching tools

slides and any additional content (articles, videos) will be used during class and then shared with students.

Office hours

See the website of Eleonora Chiais