- Docente: Umberto Lago
- Credits: 10
- SSD: ECON-07/A
- Language: Italian
- Moduli: Manuela Presutti (Modulo 1) Umberto Lago (Modulo 2)
- Teaching Mode: In-person learning (entirely or partially) In-person learning (entirely or partially) (Modulo 1); In-person learning (entirely or partially) (Modulo 2)
- Campus: Rimini
- Corso: First cycle degree programme (L) in Business Economics (cod. 6611)
Learning outcomes
At the end of the course students are able to manage strategic issues at the business level; moreover, this course aims to endow students with the theoretical constructs and methodological techniques needed to design an effective corporate strategy. The business definition, the critical factor of success, competitive analysis, internal resources, strategic positions and growth strategies are discussed to define profitable and successful strategies in markets that can have different degrees of maturity and technological innovation. This course also highlights strategies and architectures to capture the opportunities offered by the external marketplace and the different applications of technology to support strategic choices
Office hours
See the website of Umberto Lago
See the website of Manuela Presutti
SDGs
This teaching activity contributes to the achievement of the Sustainable Development Goals of the UN 2030 Agenda.