- Docente: Rosa Grimaldi
- Credits: 6
- SSD: ING-IND/35
- Language: English
- Teaching Mode: Traditional lectures
- Campus: Bologna
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Corso:
Second cycle degree programme (LM) in
Sciences and Management of Nature
(cod. 9257)
Also valid for Second cycle degree programme (LM) in Engineering Management (cod. 0936)
Second cycle degree programme (LM) in Automation Engineering (cod. 8891)
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from Sep 16, 2024 to Dec 18, 2024
Learning outcomes
Raise awareness on entrepreneurship. Help students to develop the ability to identify and evaluate technology opportunities with commercial exploitation potential. Provide competencies to organize entrepreneurial action and implement them in the form of either new independent ventures or generation of new value within existing firms.
Course contents
a) Entrepreneurship: introduction
b) Identifying new business ideas: the sources
c) Evaluation of a business idea: feasibility analysis
d) The business plan
d) The implementation of new business ideas: financing, managing intellectual property rights, strategy for growth, changes in business models, marketing issues.
e) Corporate entrepreneurship: organizational conditions
f) Supporting entrepreneurship: the role of universities, policies, institutions and local context.
Readings/Bibliography
Barringer, B.R. and Ireland, R.D. 'Entrepreneurship: successfully launching new ventures', Pearson Education.
Copies of the book are available at the library of the School of Engineering in Via Terracini
Teaching methods
Lectures, case and paper discussions, design thinking lab
Lecture: 25 hours
Case preparation and discussion: 15 hours
Design Thinking Lab: 20 hours
Assessment methods
It is mandatory to attend classes given the final evaluation of this course is based on case discussions and the design thinking lab. Specifically the final mark will take into account:
-The mark of a final exam - up to 30%
-Project work (design thinking lab) up to 50%
-The remaining 20% comes from the evaluation of cases and papers discussed along the entire course
Teaching tools
Lectures, case discussion, Business Plan laborator, seminars
Office hours
See the website of Rosa Grimaldi
SDGs
This teaching activity contributes to the achievement of the Sustainable Development Goals of the UN 2030 Agenda.