- Docente: Carlo Boschetti
- Credits: 8
- SSD: SECS-P/08
- Language: Italian
- Teaching Mode: Traditional lectures
- Campus: Bologna
- Corso: First cycle degree programme (L) in Management and Marketing (cod. 8406)
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from Feb 13, 2024 to May 24, 2024
Course contents
Strategic process
Business Definition
Firm strategy and the role of external factors
Firm strategy and the role of internal factors
The sources of competitive advantage
Industry life cycle and strategy formulation
Strategy, Ethics, and Corporate Social Responsibility
Technology and society
Readings/Bibliography
Cinti Luciani Andrea, La strategia di impresa in (a cura di) L'impresa, di Andrea Lipparini, Il Mulino, 2022, cap. 2.
Boschetti Carlo, L'etica e la responsabilità sociale in (a cura di) L'impresa, di Andrea Lipparini, Il Mulino, 2022, cap.11.
Boschetti Carlo, Il senso della vita e i criceti, Aracne editrice, 2021, chap. 1, 6 and Conclusioni
Benanti Paolo, L'hamburger di Frankenstein, EDB, 2017.
Porter e Kramer, Creating Shared Value, Harvard Business Review, Jan-Feb 2011.
Boschetti Carlo, Il dominio dell'uomo sull'uomo, «OIKONOMIA», 2022, Anno 21 n3 Ottobre 2022, pp. 16 - 18 https://www.oikonomia.it/index.php/it/126-2022/ottobre-2022/1213-il-dominio-economico-dell-uomo-sull-uomo
Suggested:
Christensen Clayton M., How will you measure your life, Harvard Business Review,J ul-Aug, 2010
Teaching methods
Lectures + case studies: reading and discussion.
Assessment methods
Students can choose between:
- Business reports based on case studies to be handed in during the course + written exam at the end of the course
- Written examination (Open ended questions and/or multiple choice
First case:
18—20 sufficient preparation
21-24 quite good preparation with some gaps
25-27 good preparation achieved also with group works
28-30 deep Knwoledge, good performance in group works, class interactive partecipation, autonomy of thought
30L deep Knwoledge, excellent results in external group works, interactive partecipation, autonomy of thought
Second case:
18—20 sufficient preparation
21-24 quite good preparation with some gaps
25-27 good preparation
28-30 deep Knwoledge
Teaching tools
Case Studies
Team Work
Business Reports Presentation
Office hours
See the website of Carlo Boschetti
SDGs
This teaching activity contributes to the achievement of the Sustainable Development Goals of the UN 2030 Agenda.