Replicable business models for modern rural economies


RUBIZMO will identify business models with high potential for empowering rural communities to take advantage of the opportunities arising from improved value chain optimisation. It will directly supporting the creation of sustainable jobs and growth in rural economies, supporting a multi-actor approach for generation of shared-value. Ultimately, the project looks to contribute to rural development in Europe, supporting the Europe 2020 Strategy for Smart, Sustainable and Inclusive Growth, as well as supporting Regional and Rural Development policy. To do this, the project will identify innovative business models (developed or identified in existing projects under FP7, H2020, Interreg, Central Europe, etc.) with a significant potential to support modernisation and sustainable growth in rural economies, and relevant to the food sector, bio-based value chains and ecosystem services. Business models with the potential to contribute to the modernisation and sustainable growth of rural economies will be selected, packaged and classified according to their nature, comprising technologies, services, business support structures, financing mechanisms, etc. This will result in the creation of four practical, user-oriented tools: - Virtual library of business cases, to inspire and inform potential entrepreneurs about business opportunities; - Guidelines on creating favourable conditions for the deployment of innovative business models, to help public authorities and rural networks create adequate framework conditions for rural innovation; - Toolkit for clustering and network development in rural areas; - Transformation support tool, to help individual entrepreneurs understand which business models are best adapted to their situation, and how to go about implementing change. The project will then prepare Europe-wide upscaling and replication in rural areas using real life cases, taking account of the complexity of transferring value chains.

Project details

Unibo Team Leader: Davide Viaggi

Unibo involved Department/s:
Dipartimento di Scienze e Tecnologie Agro-Alimentari
Dipartimento di Scienze Statistiche "Paolo Fortunati"

Rise Research Institutes Of Sweden Ab - Rise(Sweden)

Other Participants:
Cooperativas Agro-Alimentarias De Espana, U. De Coop. (Spain)
Greenovate! Europe (Belgium)
Asociatia Romana Pentru Agricultura Durabila (Romania)
European Science Communication Institute (Esci) Ggmbh (Germany)
Investornet-Gate2growth Aps (Denmark)
Ifau Aps-Institute For Food Studies& Agroindustrial Development-Instituttetfor Fodevarestudier & Agroindustriel Udvikling (Denmark)
Cluster Vioenergeias Kai Perivallontos Dytikis Makedonias-Cluster Of Bioenergy And Environment Of Western Macedonia (Greece)
Irish Rural Link Cooperative Society Ltd (Ireland)
Leibniz Institut Fur Agrartechnik Potsdam Bornim E.V. (Atb) (Germany)
Proquantis Ltd & Co Kg (Germany)
ALMA MATER STUDIORUM - Università di Bologna (Italy)
Uniwersytet Przyrodniczy We Wrocławiu - Wrocław University Of Environmental And Life Sciences (Poland)
Services Coop De France, Union Des Cooperatives Agricoles (France)
Zabala Innovation Consulting, S.A. (Spain)
Sveriges Lantbruks Universitet -Slu- (Sweden)

Total Eu Contribution: Euro (EUR) 3.928.852,04
Project Duration in months: 42
Start Date: 01/05/2018
End Date: 31/10/2021

Cordis webpage

Decent work and economic growth This project contributes to the achievement of the Sustainable Development Goals of the UN 2030 Agenda.

UE flag This project has received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 773621