82024 - Media Communication (French)

Academic Year 2020/2021

  • Docente: Adrien Frenay
  • Credits: 6
  • SSD: L-LIN/04
  • Language: French
  • Teaching Mode: Traditional lectures
  • Campus: Forli
  • Corso: Second cycle degree programme (LM) in Specialized translation (cod. 9174)

Learning outcomes

The student - knows the basic features (terms, concepts and methods) needed for the study of the structure, functions and textual organization of the French language - knows the basic techniques required for information mining, drafting, editing and revising texts - is able to understand, analyze and coherently produce complex written texts (but also oral speeches) belonging to various specialized text types and genres, particularly multimedia ones

Course contents

1. Getting to know each other: the spatial dimension of communication and public speaking

2. Professional written communication in France 1: commercial and administrative correspondence; report of a meeting

3. Written professional correspondence in France 2: Summary and note de synthèse

4. Communication and social media

5.Public Speaking

Readings/Bibliography

1. Rhetorics and french public speaking

*General works

- O. Reboul, Introduction à la rhétorique, PUF, 1991.
- J. Gardes-Tamine, La Rhétorique, Armand Colin, 1996.

*Greek and Latin rhetoric

- Cicéron, De l’orateur, Les Belles Lettres, 1922.
- Quintilien, Institution Oratoire, tome I à VII, Les Belles Lettres, 1975.
- Rhétorique à Herennius, trad. fr. Les Belles Lettres, 1989.
- Cicéron, L’orateur, trad. fr. Les Belles Lettres, 1964.

*On argumentation

- C. Plantin, L’Argumentation, Seuil, coll. « Mémo », 1996.

 

2. Communication, media, corporate use of social media

- E. Souchier, E. Candel, G. Gomez-Mejia, Le numérique comme écriture. Théories et méthodes d'analyse, Paris, Armand Colin, 2019.

 

3. French proffessional/corporate writing

*Professional writing

- J. Bordeau, La boîte à outils des écrits professionnels. Toutes les techniques pour rédiger les écrits de l'entreprise et de la marque, Eyrolles, coll., Livres outils – Efficacité professionnelle, 2013.

*Note de synthèse

- P. Gevart, G. CASTEX, La Note de synthèse : catégories A et B, La Documentation Française, 1998.
- R. Le Saout, Concours administratifs, catégories B et A. Méthodologie de la note synthèse, 2002.

*Résumé de texte argumentatif

- M. Berchoud, Le résumé de texte aux concours, La Documentation française, Coll. « Mémo », 2009.
- Y. Stalloni, La Contraction de Texte : Méthodes, Exercices et Epreuves, Ellipses, 1998.
- A. Trouvé, Réussir le résumé et la synthèse de textes aux concours, Paris, PUF, 2012.



Teaching methods

The course will alternate between lectures and workshops, in which students will be asked to analyse, discuss and write texts and communication materials.

Assessment methods

The exam will be an oral interview in French of about 20 minutes during which the student will have to show the acquired competences

30L: special interest shown for the topic and excellent critical skills and knowledge of the Frenc Language

30 excellent critical skills and knowledge of the French language.

29 above avarage critical skills knowledge of the French language.

28: above avarage critical skills and good knowledge of the French language.

27: Sound critical skills and good knowledge of the French language.

26: Generally sound critical skills and relatively good knowledge of the French language

25: Generally adequate critical skills but with no particular capacity of personal thought. Adequate knowledge of the French language,

24: Adequate critical skills but with no particular capacity of personal thought. Sufficient knowledge of the French language

dal 18 al 23 : Sufficient critical skills and sufficient knowledge of the French language.

inf 18: Poor critical skills, incomplete reading of assigned texts, little knowledge of the Frech language.

Teaching tools

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Office hours

See the website of Adrien Frenay