- The University Identity and Institutional Brand
- Use of the University Institutional Brand
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- Legal Use of the Institutional Brand by third parties: use of descriptions coinciding with the University Institutional Brand
- Use of the University Brand in relation to consultancy contracts, commissioned research and co-marketing
- Use of University Branding in research projects (in Italian - University Intranet Website)
- Use of University Branding by Structures and Organisations (in Italian - University Intranet Website)
- Patronage of the University, Department, School or Campus and use of the brand
- Use of University Branding on merchandising (in Italian - University Intranet Website)