96374 - Television and Digital Media Languages. Laboratory (1) (A-F)

Academic Year 2023/2024

  • Teaching Mode: Blended Learning
  • Campus: Bologna
  • Corso: First cycle degree programme (L) in Drama, Art and Music Studies (cod. 5821)

    Also valid for First cycle degree programme (L) in Communication Sciences (cod. 8885)

Learning outcomes

By the end of the laboratory the student: knows the production processes and the professional operators involved in the creation and packaging of contents for television and digital media; is able to analyze television programs and products distributed on digital platforms; knows how to reconstruct the interactions between media technologies and communicative effects.

Course contents

The laboratory part of the course will focus on some keywords of the language of television and that of digital media and platforms, providing students with methods and analytical tools and analyzing some particularly relevant case studies. Among the topics covered, there will be the construction of the TV schedules and on demand libraries, formats in television entertainment, TV seriality from networks to Netflix, the digital specificities of YouTube, TikTok, podcasts, and AI technologies. This module will also delve into the basics of media literacy.


For this module, non attending students must prepare the following bibliography:
- Luca Barra e Fabio Guarnaccia (a cura di), SuperTele. Come guardare la televisione, minimum fax, Roma 2021.
- Veronica Innocenti, Guglielmo Pescatore, Le nuove forme della serialità televisiva. Storia, linguaggio e temi, Archetipolibri, Bologna 2008.

Attending students must prepare the following bibliography:

Alessandra Carenzio, Elisa Farinacci, Dentro Black Mirror. Media, Società, Educazione, Scholé, Brescia 2023.

Veronica Innocenti, Guglielmo Pescatore, Le nuove forme della serialità televisiva. Storia, linguaggio e temi, Archetipolibri, Bologna 2008.

Attending students will receive detailed instructions and additional reading materials during the lectures.


Teaching methods

Teaching is carried out in hybrid learning mode. Some lessons will be held in the classroom (20 hours of frontal teaching) and others using the Virtuale platform (10 hours of activities and exercises). A detailed calendar will be provided at the beginning of the course.

The course includes frontal lessons with the support of slides, audiovisuals, digital sources, and other materials which will be shared with the students. The course also hosts meetings with experts in the television and media industry.

Assessment methods

The module can only be taken together with the module “History of Television and Digital Media. Institutions” or as the second part of the course “History of Radio and Television” (12 CFU).

The exam consists of a written test, during which the student’s competence in the analysis of television and digital audiovisual texts will be assessed. There are no oral tests.

For non-attending students, the written test will happen together with the one of the first module, and will consist of 4 open questions related to the textbooks in the bibliography (up to 5 points each) and a textual analysis paper (up to 11 points).

For attending students, the five exercises provided on the virtual platform during the lab will be evaluated, to which a sixth exercise will be added at the end of the course, in a reserved date. The evaluation of this part will be averaged with that of the institutional module.

It will be assessed as excellent the performance of those students achieving an organic vision of the course contents, the use of a proper specific language, and the ability to connect the history of media with the social and cultural context. It will be assessed as discrete the performance of those students showing mostly mechanical or mnemonic knowledge of the subject, not articulated synthesis and analysis capabilities, a correct but not always appropriate language, as well as a scholastic study of the discipline. It will be assessed as barely sufficient the performance of those students showing learning gaps, inappropriate language, lack of knowledge of the history of media. It will be assessed as insufficient the performance of those students showing learning gaps, inappropriate language, no orientation within the recommended bibliography and inability to analyse the subject.

To take the examination, students shall register in the list by AlmaEsami service. Non-enrolled students will be excluded from the test. The exam will be held in well-equipped computer classrooms: to rationalise their use, if students registered decide not to sit the examination, they are required to cancel their name from the exam list. Students are also required to sit the examination with their UniBo credentials and a recognition document.

Teaching tools

Presentations, projection of audiovisual material, use of clips and archival content, use of YouTube, Rai Play and digital platforms, links and resources available online, meetings with professionals.

Office hours

See the website of Elisa Farinacci