78164 - Informatic Book T (L-Z)

Learning outcomes

Upon completion of the reverse engineering and rapid prototyping module, the student is able to conduct functional experiences in 3D acquisition of a physical model and subsequent prototyping of the 3D model of the project in-progress. In addition, the student possesses the tools - cognitive and practical - for the design and implementation of the presentation of the project in the form of an interactive multimedia digital artifact.

Course contents

The Laboratory will include a first part in which students will be confronted with projects, experiences and case histories pertaining to cultural and creative disciplines (audiovisual, graphic and publishing, visual and ux design), with the aim of designing a personal portfolio.
In the second part of the Lab., students will follow a workshop dedicated to service design.

PART I - COMMUNICATING THE SELF AS A PRODUCT

Prof. Elena Vai

The course aims to provide elements of context, process and the methodological tools that will enable students to acquire the necessary skills to represent and communicate the self as product.

For the designer today, understanding and communicating the self preludes the formation of a design consciousness and the ability to navigate productive, cultural and economic contexts to design reality, products and services.

The designer's responsibility to hone interpretive skills of the design self underlies the expression of personal design approach, identity, and creative and professional skills.
Communicating the self as a project means creating identity, representing the spatialized self, designing relationships, and outlining one's profile as a designer through narrative, multichannel, and multimedia languages.
In order to develop appropriate communication, students will need to acquire knowledge and skills ranging from the interpretation and evaluation of one's work and its translation into digital form. Thus, the objective of the module is to equip students with the theoretical and technical tools needed to design self-communication.

PART II - DESIGN THINKING AND SERVICE DESIGN

Prof. Omar Vulpinari

Design Thinking is a structured approach to innovation, distinguished by its holistic perspective, its user-centricity (user needs are put at the center of innovation) and a rigorous focus on iterative prototyping (Test & Learn philosophy).
Service Design, which starts from Design Thinking, developed in the early 2000s with the exponential growth of digital services. Today, in a market that poses increasingly complex challenges, Service Design is one of the fastest growing design disciplines in design schools and management consulting firms.

The teaching will transfer the principles, methods and tools of Design Thinking and Service Design by immersing participants in group project work to innovate an existing service.
Following the Double Diamond process, in the first part of the course (problem-framing) they will do an audit of the service to identify its points of improvability while in the second part (problem-solving) they will devise an ameliorative innovation starting from the real needs of the user.

The course is conducted in Doing, Using, Interacting mode to give participants the opportunity to actively build their skills.

Readings/Bibliography

Pre-course reading

Keeping Connected, Design Methods for Designing Services, Technology Strategy Board and the Design Council
https://www.designcouncil.org.uk/resources/guide/design-methods-developing-services

Further reading

Stickdorn, M., Hormess, M., Lawrence, A., & Schneider, J. (2018). This is service design doing. Applying service design thinking in the real world. A practitioners’ handbook (First edition). O’Reilly Media.

Tassi, R. (2019). Service designer: un progettista alle prese con i sistemi complessi. Franco Angeli.

Adams, R. (2012). La bellezza in fotografia. Bollati Boringhieri.

Barthes, R. (1979). La camera chiara. Nota sulla fotografia. Einaudi.

Ghirri, L. (2009). Lezioni di fotografia. Quodlibet.

Moholy-Nagy, L. (2010). Pittura Fotografia Film. Einaudi.

Vaccari, F. (2011). Fotografia e inconscio tecnologico. Einaudi.

Teaching methods

Book informatico

The interactive and research method will be adopted. Frontal lecture will alternate with laboratory and verification moments. The teacher will function as a guide and coordinator of activities based on the problematization of content.

Service Design Workshop

The bootcamp consists of a first workshop where the Design Thinking approach is applied and a second workshop where the Double Diamond process of Service Design is adopted to design a service.

Office hours

See the website of Elena Vai

See the website of Omar Vulpinari