Foto del docente

Massimiliano Petracci

Full Professor

Department of Agricultural and Food Sciences

Academic discipline: AGRI-09/D Aquaculture, Poultry and Rabbit Science

Director of Organisational Unit (UOS) Cesena of Department of Agricultural and Food Sciences

News

How Consumers Are Reshaping Poultry Demand


During the 7th International Poultry Meat Congress (UBEK-7), I had the opportunity to explain how evolving consumer lifestyles are shifting poultry demand—from traditional whole cuts to convenient processed products.

🎥 Full interview is available on The Animal Economics official YouTube channel >>> https://www.youtube.com/watch?v=85RBBS8Qyek

Published on: July 22 2025