Foto del docente

Laura Amadesi

Adjunct professor

Department of Management

Curriculum vitae

Work Experience

February 2008 - today

Founder & President of Mea Consulting srl, today part of BIP Group, a management consulting firm in the industrial and service sectors: strategic planning, strategic/international/operational marketing, business planning, budgeting, management accounting, organisational structuring, sales networks, change management. Other areas of activity are: M&A with focus on Business Due Diligence and Business Planning, Restructuring projects and turnarounds. Main client cathegories: industry (mechanical and electronics); fashion and luxury; technology (nanotechnology and green energy); venture capital e private equity funds; sw and technical consulting firms; learning institutes; pubblic administration; art and culture. In addition to consulting, we offer customised training activities within private or public institution focused on Company Strategy and Marketing.

March 2020- today

Member of the Board of Directors in D-Orbit spa

May 2012 - Sept 2017

Member of the Board of Directors in TBS Group (listed)

June 2015 - July 2020

Member of the Board of Directors in Interporto Bologna

December 2005 to September 2006

CEO FMR-Art'e Spain, - Madrid:

Dicember 2001 to November 2005

Head of Group Marketing and new Channel DevelopmentFMR Art'e'¨ Group: The head of Group Marketing is responsible for all strategic and operative marketing activities for the 3 group brands including negotiation and implementation of partnerships and co-marketing agreements, overall client database management, client segmentation, marketing intelligence and direct marketing activities for client database development.

March 2000 to December 2001

Managing DirectorItaliantouch spa - ecommerce: Responsible for company start up, recruiting of resources, business planning, start up of operations through partnerships and distribution contracts

September 1995 to February 2000

Management Consultant in Bain & Company (ex Bain, Cuneo e Associati). Main clients in the following sectors: Telecommunications, Multimedia, IT, Editors. Main activities: strategic and business planning, new product launch, definition and implementation of indirect sales channel, organisation restructuring, marketing plans, turnaround plans for editors, management of market researches. In the last 3 years I also supported internal recruiting and new hired mentoring functions and carried out company presentations at Universities and MBAs

Educational Activities

2018-today

"Corporate Strategy" Co professor at BBS - Executive Part Time MBA 

2015 - today

University of Bologna, Department of Business Administration: Professor of "Laboratorio di Impresa" within CLAMDA

2010-today

University of Bologna, Department of Business Administration: Professor of Management Consulting course within IM “International Management"

2009-2010 and 2010-2011

University of Bologna, Department of Business Administration: Professor of Marketing within CLEGI (Corso di Laurea in Economia e Gestione delle Imprese); President Prof Carlo Boschetti

2001- 2002 and 2006-2010

University of Bologna, Department of Business Administration: Professor of Company Strategy and Competitive Analysis within CLEGI (Corso di Laurea in Economia e Gestione delle Imprese); President Prof Carlo Boschetti

Education & Training

January 1995 - March 1996

Master in Business Administration, Profingest, 15 months. Functional areas covered: Management Accounting and Administration, Finance, Marketing and Sales, Human Resources organisation and development, IT, Technology. Awarded a Telecom Italia scholarship for the best student

June 1994 - October 1994

TOEFL (Test of English as a Foreign Language)

GMAT (Graduate Management Admission Test)

March 1994

University of Bologna, Department of Engineering, Electronic Engineering, IT and Telecommunications

Degree in Electronic Engineering - 100/100 summa cum laude

June 1987

Diploma di maturità  scientifica.

 

Foreign Languages

English (Excellent).

Spanish (good).

French (basic)