Argomenti di tesi proposti dal docente.
Ultime tesi seguite dal docente
Tesi di Laurea
- Relationship marketing in tourism: the role of modern technologies and the influence on the travel habits.
- Analysis of Luxury Hospitality in Italy: demand & supply trends, performances and future perspectives.
- Gastronomy Tourism in Vietnam
- Oscillating Between the Potential of the Neglected Business and the Social Moral Hazard of Drug Tourism
- Tiktok as a new form of Destination marketing tools- The study of #tiktoktravel in Vietnam
Tesi di Laurea Magistrale
- (b-corp certification: how company implement diffrentiation in the market through b- corp certification and impact stakeholders
a case study of beverage company in emillia romagna)
- Analisi dell'intenzione d'acquisto di prodotti con packaging sostenibili. Il caso del lino
- B-Corp: overview del fenomeno e ricerca di mercato
- Brand repositioning in a digital transformation environment: The Pirelli Case Study
- Brand reputation and its importance in corporate business - The Victoria’s Secret case
- Building a lovemark brand. G.Bar beauty salon case
- come il brand activism può influenzare l’intenzione all’acquisto dei consumatori
- Exploring Consumer Perceptions of the Metaverse: A Study of Attitudes and Expectations
- il social media marketing: l’impatto dei social media sulle vendite
- Impatto del digital marketing sulla vendite
- Just Walk Out Technology: un'analisi empirica sulle percezioni e sulle intenzioni dei consumatori nei confronti di una nuova tecnologia in ambito retail
- the impact of storytelling content on user engagement on instagram. exploring determinants of user engagement in the context of social media influencer.
- Understanding Podcast users: consumption motives and behavior
- Will the B-Corp movement reshape capitalism?