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                Lorenzo Masiero is Associate Professor at the Department of Economics, University of Bologna. A substantial amount of his research focuses on stated choice experiments and discrete choice modelling for the analysis of consumer behavior in the contexts of travel, tourism, and hospitality. He has published extensively in leading academic journals in tourism and transport, and he has secured research funds from competitive grant schemes funded by the Research Grant Council of Hong Kong and the Swiss National Science Foundation. He is Co-Editor-in-Chief of 
Annals of Tourism Research Empirical Insights and Associate Editor of 
Annals of Tourism Research. He also serves as a member of the Editorial Board for 
Journal of Travel Research, 
Tourism Management, Tourism Economics, and 
Tourism Review.
                        
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