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Chiara Orsingher

Professoressa ordinaria

Dipartimento di Scienze Aziendali

Settore scientifico disciplinare: ECON-07/A Economia e gestione delle imprese

Coordinatrice del Corso di Laurea in Business and Economics

Pubblicazioni

orsingher, gelbrich Katja, Hagel Julia, Can Empathic Technology Improve Consumer Life? An Analysis of Digital Assistants in Technology-Mediated Services, in: XVI SIM Conference, 2020, pp. 1 - 5 (atti di: XVI SIM Conference, Varese, 29 -30 Ottobre 2020) [Contributo in Atti di convegno]

Valentini S.; Orsingher C.; Polyakova A., Customers’ emotions in service failure and recovery: a meta-analysis, «MARKETING LETTERS», 2020, 31, pp. 199 - 216 [articolo]Open Access

Robinson, S.; Orsingher, C.; Alkire, L.; De Keyser, A.; Giebelhausen, M.; Papamichail, K. N.; Shams, P.; Temerak, M. S., Frontline encounters of the AI kind: An evolved service encounter framework, «JOURNAL OF BUSINESS RESEARCH», 2020, 116, pp. 366 - 376 [articolo]Open Access

Wirtz, Jochen; Orsingher, Chiara*; Cho, Hichang, Engaging customers through online and offline referral reward programs, «EUROPEAN JOURNAL OF MARKETING», 2019, 53, pp. 1962 - 1987 [articolo]

Van Vaerenbergh, Yves*; Varga, Dorottya; De Keyser, Arne; Orsingher, Chiara, The Service Recovery Journey: Conceptualization, Integration, and Directions for Future Research, «JOURNAL OF SERVICE RESEARCH», 2019, 22, pp. 103 - 119 [articolo]Open Access

Bolton, Ruth N.; McColl-Kennedy, Janet R.; Cheung, Lilliemay; Gallan, Andrew; Orsingher, Chiara; Witell, Lars; Zaki, Mohamed, Customer experience challenges: bringing together digital, physical and social realms, «JOURNAL OF SERVICE MANAGEMENT», 2018, 29, pp. 776 - 808 [articolo]

Sara Valentini, Chiara Orsingher, Alexandra Polyakova, Customers’ Emotions in Service Failure and Recovery: A Meta-Analysis, in: People Make Marketing, 2018, pp. 131 - 136 (atti di: 47th EMAC Annual Conference, Glasgow, UK, May 29- June 1, 2018) [Contributo in Atti di convegno]

Orsingher, Chiara; Wirtz, Jochen, Psychological drivers of referral reward program effectiveness, «THE JOURNAL OF SERVICES MARKETING», 2018, 32, pp. 256 - 268 [articolo]

Chiara Orsingher; Alessandra Zammit, The Effects of Social Influencers’ Self-Disclosure and Information Quality on Consumer Trust, in: People Make Marketing, Proceedings EMAC 2018, Glasgow, UK, 2018, pp. 1 - 6 (atti di: EMAC 2018, Glasgow, 29 maggio-1 giungo 2018) [Contributo in Atti di convegno]

Yves Van Vaerenberg, Dorottya Varga, Arne De Keyser, Chiara Orsingher, The Service Recovery Journey (SRJ): Conceptualization, Integration and Directions for Future Research, in: I PERCORSI IDENTITARI NEL MARKETING - XV SIM CONFERENCE, 2018, pp. 1 - 5 (atti di: I PERCORSI IDENTITARI NEL MARKETING - XV SIM CONFERENCE, Bari, 18-19 ottobre 2018) [Contributo in Atti di convegno]

Orsingher chiara, Valentini sara, Polyakova, Customers’ Emotions in Service Failure and Recovery: a Meta-Analysis, in: Advances in Consumer Research, Ayelet Gneezy, Vladas Griskevicius, and Patti Williams, Duluth,, 2017, 45, pp. 1 - 1 (atti di: Advances in Consumer Research, San Diego, California, 26-29 ottobre) [atti di convegno-abstract]

Gelbrich Katja, Hagel Julia, Orsingher Chiara., Digital helpers as marketers: How anthropomorphized digital entities support customers, in: Il Marketing di Successo Imprese, Enti e Persone, 2017, pp. 1 - 6 (atti di: Il Marketing di Successo Imprese, Enti e Persone, Bergamo, 26-27 Ottobre) [Contributo in Atti di convegno]

McColl-Kennedy, Janet R; Danaher, Tracey S.; Gallan, Andrew S.; Orsingher, Chiara; Lervik-Olsen, Line; Verma, Rohit, How do you feel today? Managing patient emotions during health care experiences to enhance well-being, «JOURNAL OF BUSINESS RESEARCH», 2017, 79, pp. 247 - 259 [articolo]

Visentin Marco; Orsingher Chiara, A field study in bookshops: how the strong power of weak anchors affects consumer behavior, in: Marketing & Retail nei mercati che cambiano, 2016, pp. 1 - 5 (atti di: Marketing & Retail nei mercati che cambiano, Cassino, 20-21 ottobre) [Contributo in Atti di convegno]

Orsingher, Chiara; Hogreve, Jens; Ordanini, Andrea, Building on the past: advancing theory in services through meta-analysis, «JOURNAL OF SERVICE MANAGEMENT», 2016, 27, pp. 37 - 42 [articolo]

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