Riccardo Pirazzoli

Adjunct Professor of Economics and Business Management, Job Orientation (soft skills), Business Communication, International Marketing of Tourism at the University of Bologna.

I also teach Marketing and Digital Marketing (other universities).

For 10 years, I have been involved in marketing projects, on and off line: I deal with social media content marketing, storytelling, selling strategies.

I use semiotics to determine the positioning of the product and to start an enunciative strategy that has commercial effectiveness. I deal with HR management, especially in the commercial field.

Sectors I work in: tourism, insurance, hairdressing and aesthetics, fashion, precision mechanics. Go to the Curriculum vitae