Andrea Guizzardi

Professor of Economic and Business Statistics at the University of Bologna. He has published studies on modelling and forecasting in tourism and finance. He dealt with both the measurement of satisfaction and the perceived value of tourists and the measurement of the competitiveness of businesses and tourist destinations, also starting from the fingerprints that consumers and businesses leave on the network. Further research interests concern the dynamic pricing algorithms, the measurement of the sustainability of corporate business travel and the financial trading strategies.

Actually, president of the Clust-ER tourism of the Region Emilia Romagna. Since 2009 he has directed a lifelong learning programme (in UniBo) for corporate travel and mobility managers. In 2001 he founded the Italian observatory on business travel which he currently co-directs toghether with the directors of the digital tourism observatory (PoliMi). From 2021 to 2024 he directed the Center for Advanced Studies on Tourism (CAST-UniBo).