78361 - COMPETITION IN TOURISM MARKETS

Conoscenze e abilità da conseguire

The purpose of this course is to introduce students to economic tools for understanding competition in tourist markets, both from a theoretical and an empirical point of view. At the of the course, students will be able to i) make sense of tourist firms' choices concerning pricing, product characteristics, innovation and advertising, with a particular attention to the international dimension of competition; ii) evaluate the social consequences of these choices, and judge public policies aimed at improving the market outcomes.

Contenuti

Part I
Introduction
Consumers
Firms
Competition, Equilibrium and Efficiency
Market Failures and Public Policy
Price Discrimination
Strategic interaction
Oligopoly
Market Structure


Part II
The tourism sector in the economy
The economics of tourisms destinations
The Consumer Theory Applied to the Tourist
Consumer Theory Applied to the Tourist
Production in Tourism
The Production and the Sale of Holidays
The Supply of Tourism Services
The Tourism Markets

Testi/Bibliografia

G. Candela and P. Figini (2012): “The economics of Tourism destinations” Springer, 2012.

Metodi didattici

Lectures and seminars

 

Modalità di verifica e valutazione dell'apprendimento

Written exam

Strumenti a supporto della didattica

 Moodle Page for teaching materials

Orario di ricevimento

Consulta il sito web di Giovanni Maria Mazzanti