78361 - COMPETITION IN TOURISM MARKETS

Conoscenze e abilità da conseguire

The purpose of this course is to introduce students to economic tools for understanding competition in tourist markets, both from a theoretical and an empirical point of view. At the of the course, students will be able to i) make sense of tourist firms' choices concerning pricing, product characteristics, innovation and advertising, with a particular attention to the international dimension of competition; ii) evaluate the social consequences of these choices, and judge public policies aimed at improving the market outcomes.

Contenuti

The course is made up of two parts. The first provides an introduction to industrial organization with applications to tourism markets. The second part focuses on tourism markets in particular, also devoting attention to empirical analysis


Part I

Introduction
Consumers
Firms
Competition, Equilibrium and Efficiency
Market failure and Public Policy
Price Discrimination
Strategic interaction
Oligopoly
Market Structure


Part II

The tourism sector in the economy
The economics of tourisms destinations
The Consumer Theory Applied to the Tourist
Consumer Theory Applied to the Tourist
Production in Tourism
The Production and the Sale of Holidays
The Supply of Tourism Services
The Tourism Markets

Testi/Bibliografia

Introduction to Industrial Organization (2nd Ed)
Luis Cabral
MIT Press 2017
ISBN: 978-0262035941

The Economics of Tourism Destinations
Guido Candela and Paolo Figini
Springer Texts in Business and Economics (2012)
ISBN: 978-3-642-20873-7

Further readings will be communicated during the course

Metodi didattici

Lectures, discussions of papers and case studies

Modalità di verifica e valutazione dell'apprendimento

Written examination, project and/or take home assignment

Strumenti a supporto della didattica

Further materials will be available on campus.unibo.it

Orario di ricevimento

Consulta il sito web di Marco Grazzi