91116 - Photography and Fashion Culture

Academic Year 2020/2021

  • Teaching Mode: Traditional lectures
  • Campus: Rimini
  • Corso: Second cycle degree programme (LM) in Fashion Studies (cod. 9067)

Learning outcomes

At the end of the course the student is able to understand and improve visual knowledge with special focus on fashion photography and advertising communication. Thanks to his/her experience of practice and poetics of fashion photography, s/he will be able to recognize and organize fashion and advertising visual projects with critical awareness.

Course contents

here are 3 main topics we’ll analyse

1) ORIGINS AND FEATURES OF PHOTOGRAPHY

2) ORIGINS, POETICS AND MASTERS IN FASHION PHOTOGRAPHY

3) ANALYSIS OF CASE HISTORIES ON THESE TOPICS: DANDYSM AND NEODANDYSM, LESBIAN CHIC STYLE, STAR SYSTEM, FASHION ICONS

Readings/Bibliography

Bibliography for attending and non attending students:

1) Attending and non attending students have to study these essays

- F. Muzzarelli, From Family Album to Snapshot Style, in "Notebook 2015" (Pearson 2015), students can dowload it from the web site:

[https://elearning-cds.unibo.it/course/view.php?id=5903]

- F. Muzzarelli, The Photo Booth and the photographic automatism, in "Notebook 2016" (Pearson 2016), students can dowload it from the web site:

[https://elearning-cds.unibo.it/course/view.php?id=5903]

- F. Muzzarelli, Lee Miller and Man Ray : Art, Fashion, Photography, (Atlante 2016).

- G. Marfia, F. Muzzarelli, Technology on the stage: a historical and visual perspective, in "ZoneModa Journal" n.6.

- F. Muzzarelli, Women Photographers and Female Identities: Annemarie Schwarzenbach, New Dandy and Lesbian Chic Icon, in “Visual Resources” n. 34, Routledge-Taylor & Francis, London 2018.

F. Muzzarelli, Clementina Hawarden and Claude Cahun. Photography and the Political Body of Women, in "Notebook 2019", (Pearson 2019), students can download from the elearning website

https://elearning-cds.unibo.it/course/view.php?id=5903


2) In order to prepare the tests, attending e non attending students have to download other materials (drafts and pictures) from the elearning website

[https://elearning-cds.unibo.it/course/view.php?id=5903]

 

Other recommended readings:

  • N. Hall-Duncan,The History of Fashion Photography, Alpine Book Company, 1979.
  • B. Newhall,The History of Photography, The Museum of Modern Art, NY, 1982.
  • Fashioning Fiction in Photography since 1990 (edited by S. Kismaric, E. Respini), The Museum of Modern Art, New York 2004.
  • Italian eyes : Italian fashion photographs from 1951 to today (edited by M. L. Frisa with F. Bonami, A. Mattirolo), Charta, Milano 2005.
  • Fashion as Photographs. Viewing and Riviewing Images of Fashion (edited by E. Shinkle), I.B. Tauris, New York 2008.

Teaching methods

Powerpoint, workshop, analysys of pictures.

Through the elearning website the student will download texts and pictures.

Assessment methods

Examination both for attending and non attending students is based on a written test.

The written test will evaluate, through the discussion on some pictures, the acqusition of contents, specific language, critical analysis, poetics and styles knowledge about photography and its relationships with historical, cultural, artistic and social system.

 

 

Teaching tools

Video and powerpoint

Office hours

See the website of Federica Muzzarelli