- Docente: Giuditta Bassano
- Credits: 4
- Language: Italian
- Moduli: Giuditta Bassano (Modulo 1) Marino Cavallo (Modulo 2)
- Teaching Mode: Traditional lectures (Modulo 1) Traditional lectures (Modulo 2)
- Campus: Bologna
- Corso: First cycle degree programme (L) in Industrial Design (cod. 8182)
Learning outcomes
At the end of the course the students will have achieved the necessary tools to critically elaborate the main themes and aspects relating to design problems in a semiotic perspective.
Course contents
Semiotic study of objects is a (relatively) recent academic field: the course aim is to guide students to deal with most important contemporary theories about objects - or more in general about artifacts - in semiotics.
The course will present and critically discuss models and ideas proposed by Algirdas Julien Greimas, Jean Marie Floch, Bruno Latour, Michela Deni and Umberto Eco, but in the same time it will give to the students specific tools about a meta-semiotic gaze on the design conception of a project, focusing especially on theories by Zingale (2012) and Deni and Proni (2008).
Readings/Bibliography
Mandatory reading materials:
- Dario Mangano, Semiotica e Design, Milano, Carocci, 2009
- Gianfranco Marrone, “Dal design all’interoggettività: questioni introduttive”, in Eric Landowski, Gianfranco Marrone (a cura di), La società degli oggetti. Problemi di interoggetività, Roma, Meltemi, 2002.
- Jean-Marie Floch, “Il coltello del bricoleur. L’intelligenza in punta di Opinel”, in Floch, Identità visive, Milano, Francoangeli, 1995.
- Bruno Munari, Da cosa nasce cosa, Appunti per una metodologia progettuale, Roma-Bari, Laterza, 1981.
Other texts will be suggested by the teacher along the course
Teaching methods
The course is articulated in frontal lessons with presentations and other materials that will be made available to students through Virtuale.unibo.it.
Students are expected to participate actively to class discussion.
Assessment methods
The exam will consist of an analytical paper, written in small groups, based on the instruments provided during the course.
Potentially, the analysis carried out in the paper has a free topic. But It is highly recommended to follow the general subject chosen by the different groups as for your final presentation for the final exam.
Teaching tools
Multimedial equipment of the class
Microsoft Teams and other digital software for online lessons
Office hours
See the website of Giuditta Bassano
See the website of Marino Cavallo