Academic Year 2017/2018
- Docente: Edoardo Mollona
- Credits: 6
- SSD: SECS-P/08
- Language: Italian
- Teaching Mode: Traditional lectures
- Campus: Bologna
- Corso: First cycle degree programme (L) in Information Science for Management (cod. 8014)
Learning outcomes
The course addresses fundamental of corporate strategies.
Course contents
1) Horizontal growth of firms
2) Vertical growth of firms
3) Competition and competitors
4) Market entry and exit
5) Competition Dynamics
Readings/Bibliography
"Economics of Strategy"
By D. Besanko, D. Dranove, M. Shanley, S. Schaefer.
Wiley & Sons
Teaching methods
Lectures
Assessment methods
Written examination
Office hours
See the website of Edoardo Mollona